ETKL - NIIN KOHTELIAS

United Imaginations created the concept for The Federation of Mother and Child Homes and Shelters’ campaign on domestic violence. We were fortunate to be part of this important project. The idea was simple but powerful: you cannot always see who a person truly is. Someone may appear kind and approachable on the outside, yet behind closed doors direct their anger at the ones they love the most.

Directed: Tom Hakala
Producer: Pauliina Teirikari
Agency: United Imaginations (Sami Kelahaara, Nelli Pätäri, Martta Kallio, Ella Komunlainen)
Photgrapher: Anton Sucksdorff